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Viral marketing for Transformers: Age of Extinction?

Well, the Bayhem continues.

A teaser trailer for the soft-reboot of the Transformers movie franchise, Transformers: Age of Extinction hit the interwebs today, and it seems to be the jumping off point for an ARG (alternate reality game).

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The phone number in the TF4 teaser trailer

This screen cap taken from the 13 second mark of the trailer shows a billboard referencing the massive destruction in Dark of the Moon. It also has a phone number.

Being the kind of person who actually calls phone numbers listed in movies and such, I went ahead and, well… Called it.

It plays a pre-recorded warning message about how dangerous Transformers are, and urges listeners to visit transformersaredangerous.com, a website with a giant poster of Primes head and a reminder that Transformers are dangerous. There’s also links to Tweet this same warning, and a Facebook deal too.

Not much really – either it’s a bit of filler to expand upon the awesome! explosions and other assorted bayhem in the teaser, or it’ll grow into an actual thing. Seeing how Sector 7 stuff was actually pretty neat for the first film, I’m actually looking forward to seeing what they do with this.